The Killers Ways To Promote Online Business

Promoting your business is not limited to ezines and ebooks. Here are three clever ways to promote your business that are refreshingly different and will give you a marketing edge over your competitors.

1. Electronic Catalog Marketing

Create a catalog of products or services in e-book or auto responder form. Give the catalog away for free to your web site visitors. Ask other web sites, that aren't in direct competition with your business, if they would like to add their products or services to the catalog. If they do, just ask that in return they either link to your web site, run your promotional ad in their e-zine or place your banner ad on their web site for a set period of time. You could ask them to also give away the free catalog because you would already have your ad(s) in the catalog. Since you created and compiled the catalog place your ad or sponsor ad at the top or title page of the catalog. This technique will quickly multiply your advertising.

2. Donate Your Publishing

Donate to libraries. There are thousands of school, college and local libraries all over the United States and world. Millions of people visit libraries everyday. Why not donate your e-mail newsletter to them. You can find a huge list of libraries on online yellow page web sites. Contact the library by mail, phone or e-mail. Tell them you would like to donate a free subscription of your e-mail newsletter. If they accept find out if they want it sent by mail in print form or by e-mail so they can print out the newsletter. You could also donate your books, audio tapes, video's, booklets, etc. If you have an e-book you could put it on disk or CD-ROM and donate it. Just have your business ad included in the material you donate.

3 Online Community Marketing

Create a popular online discussion board. Reward people points for every message posted on your discussion board. Let's say you reward each person 25 points for each posting. You could give them a free product or service for 500 points which would add up to 20 postings on your board from that one person. Just keep track of points for each person that posts on your message board. This could also work for e-mail discussion lists. Just post your promotional ad at the top of your discussion board page. Everyone that visits your discussion board will see your ad.
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Home Business Temptation

For reasons that escape me now, I kept sort of a diary during my
first full year of working at a home based business. It was
nothing close to being a complete daily diary, but was more of a collection of scribbles about things that I felt were worthy of note at the time. Since quite a bit of time has passed since
then, I decided to revisit these notes. In no particular order, here are some of the things that I had made note of.
Choosing the path...in the beginning, my enthusiasm was very high (perhaps too high?) and I was chasing off on several different home-based business opportunities at the same time (exhibiting the "dog in a meat market" syndrome, I suppose) and not focusing my efforts enough to be successful at any single one of them. I finally reigned myself in and focused on a single work at home business opportunity. In other notes I find reference to emotional and/or psychologicalissues that I experienced and are probably typical for most people when starting a home based business.
When working at home a person can, at times, experience a feeling of isolation which is probably brought on by the lack of interaction of a work force environment. There were also periods of doubt in the early going...did I pick a viable business opportunity?...am I doing the right things to develop my business?...when will I start making a profit?, and so on. Many of the entries in my so-called diary had to do with the proverbial "two steps forward and one step backward" thing and the ever-looming temptation to become discouraged.
Although I didn't appreciate it at the time, it is now obvious that as long as you have more steps forward than backward you will eventually get ahead! Isn't hindsight wonderful? Other entries reflect the fact that relatively minor events can seem huge in the early stages of developing a work at home business and can really contribute to an emotional roller coasterride. For example, if you are just starting out and you have two customers/clients and you lose one...that's a 50% drop! However, if you fast-forward in time to the point where you have hundreds of customers/clients and you lose one...that's just a mere fraction of 1%! Same event, just at a different point in time.
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